About Us

Balanx Corporate Counsel and Communication is an experienced Swiss PR agency with a competent, dedicated team and a strong client base. We advise and assist national and international companies, foundations, organisations and private individuals in the development, planning, coordination and implementation of their communication activities. Whether one-off or ongoing mandates – Balanx always guarantees the utmost discretion, quality and professionalism.

  • Founded over 20 years ago. Owner-run and independent.
  • Based in Zurich and active throughout all language regions in Switzerland.
  • A competent, skilled and dedicated team of advisors ensures efficiency.
  • A broad national and international network guarantees synergies.
  • Impartial in all decisions as unaffiliated to any formal agency network.
  • Bound by the highest quality standards.


Our employees stand for efficiency and continuity. As a qualified, flexible and interdisciplinary team, we are at all times able to familiarise ourselves quickly with complex subject areas and problems and demonstrate various approaches.

Degrees from universities or advanced technical colleges, further training in a variety of disciplines and business experience as well as journalistic expertise make our employees ideally suited for a wide range of communicative challenges. We seek to apply lean structures and offer full service in all areas of communications.

Jörg Denzler, Owner and Managing Partner

Jörg Denzler

Owner and Managing Partner

With Balanx since 1999. Studied German, art research and literary criticism at the University of Zürich (Dr phil. I). Entered communications at Brown Boveri & Cie AG (today ABB), followed by many years as a PR advisor, then member of the Executive Board and partner at a leading Swiss PR agency. Founded Balanx in 1999. Has extensive experience in the Corporate Communications area in various sectors and in advising people in the public eye.
Susanne Zwiker, Managing Partner

Susanne Zwiker

Managing Partner

At Balanx since April 2004. After many years working as a primary school teacher, she took her first steps into communications at Balanx. Part-time in-service degree at the HWZ University of Applied Sciences Zurich (Business Communications). Employed part-time as Communications Officer of the Commune of Freienbach (Canton of Schwyz) from 2009 to 2011. Since then, has taken on mandates at Balanx in the areas of insurance, asset management, sanitation industry, endowments and sports clinic.
Veronika Studer Bärlocher, Media Specialist

Veronika Studer Bärlocher

Media Specialist

Joined Balanx in March 2020. Completed her master’s degree in media and communication studies at the University of Fribourg. Employed as an agency consultant in marketing communications at the international PR network Hill & Knowlton in Switzerland. She then switched to corporate communications at Medela, an international medtech company.
Vreni Eppler, Accountant

Vreni Eppler


Accountant with Swiss federal specialist certificate. Since the agency was founded in 1999 has held a mandate relationship with Balanx. Also works on various contracts in accounting, tax and real estate as the owner of Eppler Treuhand AG in Dübendorf. For more information on Eppler Treuhand AG: epplertreuhand.ch, info@etmail.ch or tel. 044 820 39 19.

Sectors & Clients

Balanx has a wealth of industry experience and knows the decision makers. We are able to create attractive synergies by applying our comprehensive expertise and utilising the network we have established and maintained over many years.

We assist banks and financial service providers, insurers, foundations and various players in healthcare, tourism and the hotel sector, education and the sanitary industry, and advise high-profile politicians and business leaders.

As a trustworthy contact, discretion is essential to Balanx, which is why we do not publish a client list. However, we would be happy to provide references and examples of our services during a personal meeting.


As a full-service agency, Balanx covers the entire range of external and internal communication services. We advise, develop and accompany our clients from the analysis, planning and implementation to the evaluation of their projects. In so doing, we are always guided by the individual needs of our clients, and work expediently, transparently and professionally.

  • Individual projects as well as integrated ongoing mandates
  • Concept, advice and implementation in all internal and external communication disciplines
  • Strategy advice and development
  • Media work
  • Media observation and issue monitoring
  • External media office / media spokesperson
  • Reputation management
  • Media and camera training
  • Crisis communication and training
  • Product PR and product launches
  • Ghost writing
  • Customer magazines and newsletters
  • Annual reports
  • Corporate image brochures
  • CI/CD development
  • Organisation of conferences and events
  • Online and social media


Balanx Corporate Counsel and Communication
CH 8032 Zurich | Zeltweg 9 | P.O. Box
T +41 44 250 85 85
F +41 44 250 85 99
E info@balanx.ch

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